| LARGE COMPANIES VS. DALMATIAN REALTY Here are two common misconceptions about selling real estate: 1) Large companies sell properties faster. 2) Large companies sell properties for more money. If you think that way, you are not alone. Most people do! When it's time to sell their home they call the company with the most activity or the realtor with most sales in the area and sign up. So, what sells your home? Marketing, marketing, marketing! Marketing insures that your home is represented in those areas where buyers are apt to look. The internet! Flyers! Open Houses. The myriad of websites. Virtual tours. Brokers' Tours. Multiple Listing Service. And more! FACT!! The price and time required for the sale of your home is established by the market! (Many companies and agents try to take credit for the overbidding and quick sales but it's the market conditions that create such outcomes.) Dalmatian Realty provides the finest marketing program! To insure that all buyers are brought to your front door and thereby establishing the best of possible market conditions. Dalmatian Realty Saves YOU a minimum of 1 1/2% of sales price in commission. On an $800,000 sale of your house, Dalmatian Realty will put $12,000 more in your pocket How does Dalmatian Realty Compare? (Representing Seller) | | Large Companies | Dalmatian Realty | | Open Houses | Yes | Yes | | Broker’s Tour | Yes | Yes | | Error & Omission Insurance | Yes | Yes | | Listing on websites | Yes | Yes | | Multiple Listing Service | Yes | Yes | | Member CAR, NAR, SILVAR Realtor Designation | Yes | Yes | | Fancy Office | Yes | No | | Seller’s Liability Ins.($25,000) Included with Home Protection Plan | ? | Yes | | Deluxe Coverage on Realtor.com | ? | Yes | | Virtual Tour | ? | Yes | | Multiple Pictures on web | ? | Yes | | Buyer’s Survey | ? | Yes | | Deluxe Flyers | ? | Yes | | Online Disclosures 24x7 | ? | Yes | | Legal Staff for those questions & situations | ? | Yes | | Total Commission* | 6% | 4 ½% | | Commission to Buyer’s Agent* | 3% | 3% | | Commission to Listing Agent* | 3% | 1 ½% | | Company website on first page of Yahoo and MSN | ? | Yes | | Consultation every step of the way Including Escrow Sign-Off | ? | Yes | | Transaction conducted by Broker | ? | Yes | | Uncorporate Thinking & Originality | No | Definitely | *A word about commissions. They are negotiable by law. I see many large companies reducing commissions. Yes, the large companies are reducing commissions even though they voice other views. But...and here's the but, they will tend to reduce the amount of commission paid to the buyer's broker. Dalmatian Realty believes that this is a serious flaw and will reduce the marketing effectiveness. Dalmatian Realty recommends a minimum of 3% be offered to buyer's broker and here's the value.....Dalmatian Realty charges 1 1/2% for its listing fee and thereby still providing the seller with 1 1/2% commission saving. That's VALUE! For additional information contact me, Luciano, Broker/Owner
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